MediaBridge loto

MediaBridge is a proven solution for reconnecting youth at-risk with mainstream education, work, and adult support.* This program takes the cost of at-risk youth and transforms it into productive service-learning that benefits youth as well as the community. MediaBridge helps youth transition into adulthood with the employability, technology, and communication skills that will serve them for a lifetime. 

MediaBridge works because it uses real-world learning developed through an outcome-based education that is supported by talented and caring adults.  MediaBridge draws in youth because the program is focused on digital media, something they are already interested in.  The program then transforms their outlook by involving them in running an authentic business. 
Youth gain:

  • Marketable technology skills in digital media software and design
  • Motivation to meet deadlines and deliver high quality work
  • The ability to collaborate and be effective team members
  • An identity as an emerging professional, which results in increased self-esteem and self-confidence
  • A pathway to higher education and a desire to manage their lives and career

How MediaBridge Works

MediaBridge provides the following services to community and youth outreach organizations, such as non-profits, ministries and churches: 

  • website design
  • video production
  • graphic design

Talented adult digital media designers manage MediaBridge as a business working side-by-side with the youth as apprentices.

  • Each youth is provided a training course in software, design, and collaboration
  • Youth move through a series of graduated responsibilities and management roles in the business
  • MediaBridge staff act as instructors, art directors and counselors, building positive relationships with the youth
  • The program documents learning through regular portfolio reviews
  • Youth meet the challenge of creating market-ready material
  • Program costs are paid in part through income generated by the services provided

Distinctive Features

  • It is entrepreneurial - youth are more than program recipients:  they have ownership in the program and help make it happen by being involved of all aspects of the business
  • It is action-learning - MediaBridge is not talk-therapy, rather it is about joining the creativity of youth with the experience of professionals and the power of digital media to create real products
  • It links to all youth programs - youth from other programs benefit through the design work produced by the studio and as program participants; the digital media communication skills learned in MediaBridge are applicable to any career

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Download a white paper on the pilot program initiative in Denver, Colorado or a Media Bridge Program Overview.

*MediaBridge was created by the authors of Media WORKS Enterprise, a program piloted in Maine by Training & Development Corp in which 79% of youth participants went on to fulltime work or college education.

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Email Doug@LBIWorld.Org

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